Business Listing Sites are websites where you can list your website for free. These websites provide a link and detailed information about your business to visitors.
The business listing website provides users with detailed information about the business with address, contact, and other important information so that the users can reach out to the business.
If you want your business to be visible to your customer then you should ensure that you have maximum visibility on the business listing website.
It not only provides you with visibility but also helps you in generating leads for your business. In this guide, we will list the 15 best and free business listing sites in India where you should list your website.
But first, let’s find out why business listings are essential.
Why Business Listings are Essential?
Business Listing helps a business in a variety of ways by providing your detailed information on name, address, and phone number details along with the working hours, website, etc. details of the business.
Historically, there were many traditional ways of advertising but in this digital age, digital marketing is the new way of advertising, and listing businesses on other websites is a big part of it.
The following are the reasons why the business listing is essential-
Local SEO
Search Engine Optimization or SEO is a website optimization process wherein a web page is updated based on the guidelines of Google so that the businesses become more visible for the keywords.
Local SEO is when you are specifically targeting local keywords like Coffee shop near me, barber shop near me, website designing company in Rohini, etc.
When we are targeting keywords like this, then getting your website listed on various business listing websites becomes essential.
Citation
The term Citation has been in use for centuries now. It’s not new but exciting to see it being used by search Engines. Although it’s a part of above mentioned “Local SEO” but we mentioned it separately because it’s more than that. The citation was earlier used to show the source of certain material/content. But it’s widely being used by Search Engines and Local Directories as a part of their algorithm to judge a local business as they help search engines verify the accuracy and consistency of your business information.
So listing on various directory websites with correct and updated information about your business will certainly help you to be found by clients.
Be Found
Whenever a customer is searching for some product, he/she create a general query on Google and reviews various website and resources to square in on product or services.
Sometimes, small businesses do not have a website so, they can use the business listing website to promote their business locally and get found by their customers.
Lead Generation
The business Listing website can help the business generate leads by providing crucial business information to the users. The lead generated by a business listing website is quality leads and helps the business in reaching out to the customers.
Top 15 Free Business Listing Sites in India
There are several business listing sites in India where you can list your website. but some are more important than others due to various reasons.
Below, we have listed 15 free business listing sites in India where you can create your business listing-
Google My Business
Google My Business is a local search directory that Google provides to businesses for free. This is the most important business directory which helps the business to integrate itself into the Google business products like Google Maps, Google Knowledge Panel, etc.
Most people are part of the Google ecosystem meaning they use Google for a variety of things like directions (Google Maps), email (Gmail), Search Engine (Google Search), etc.
As a business, you are naturally inclined towards going into the places where you would find your customers and Google My Business is the best place to be.
Bing Places for Business
As you all know Bing is a search engine itself just like Google and just like Google Bing also has its business listing directory which is based on Bing maps.
You can list your business there as well and create a local business listing to get quality leads from Bing searches.
It helps you rank on the geo-targeted keywords on Bing searches and target nearby customers. The registration is simple and it’s free for you to get registered. It also allows you to run ads on it wherein you’ll have to pay a bid amount per click.
The ad-based system provides a lot of filters and options to specifically target your customers and enables you to get complete control over who sees your ads.
Meta which is the parent company of Instagram and Facebook provides a Meta Business Suite platform where you can get your business listed.
It provides you complete control over your business profile on both Facebook and Instagram and helps you manage your social media presence.
With Meta business suit, you can easily manage your Facebook business page as well as your Instagram and regulate your business presence easily.
You can use the Meta business suite in both web-based applications as well as a mobile app-based application that gets installed on your mobile device.
It is free to use and you can run ad campaigns on the meta business suite to generate leads for your business.
LinkedIn is a social media platform that but only for businesses and job-oriented individuals. It is a professional website where you’ll only find professional people.
This platform is professionally used to build networks and career development. Registering your business here will help your business gain ideal spectacles.
Networking here is amazingly fast and barrier-free, you can connect with numerous people and can showcase your business in a great light.
Trade India
Trade India is India’s largest B2B online portal where you can find various businesses listed offering their products and services.
You can also register your account to become part of this directory and gain a lot of benefits. You can get quality leads from this site and it’ll also help you get more exposure online.
Trade India is also a good portal to use and it is free to join. You can also apply for the membership which offers 10x growth to the business and unlocks special features.
India Mart
India Mart is an online portal where B2B businesses are listed and offers a comprehensive product for businesses. If you are a product-based company then this portal is a necessity.
Getting listed with India Mart is easy and free, however, you can get a paid plan with them as well. In the paid plan you’ll get leads, a website custom-built for you, and many other features that makes this very attractive for businesses.
Just Dial
Just Dial is a local directory where you’ll find various businesses to be listed. This online directory acts like a search engine itself as the portal has a database of numerous businesses.
Registering your business especially if you have a storefront is a good idea and it will benefit your business greatly. They hold a stronghold when it comes to local business information pan India.
Sulekha
Sulekha is a local classified business listing website where businesses can register themselves. There are a lot of categories in Sulekha where you can register yourself.
Sulekha also has a global presence in countries like the US, UK, UAE, etc. which helps you to get an outreach there as well.
Registration and posting of the classifieds are free on Sulekha. There are paid plans as well which will help your listing to get ahead of the other competitors.
Yellow Pages
Yellow Pages are one of the oldest company in the list and perhaps the oldest one established in the year 1886 in England.
It started as a Phone Directory print company that used to print phone numbers of businesses and people on the Yellow Pages (hence the name).
After the internet boom, Yellow Pages started web directory listings. You can also get your business registered on their website for free.
Trust Pilot
Trust Pilot is open for all review platforms where you can list your business for your customers to post a review.
With quality reviews for your business, you can build an online reputation that helps your business acquire quality leads and enhances your business presence.
Trust Pilot can be used by any business however, it works best for those businesses that offer internet-based website products or services.
Getting started with the registration is free and you can upgrade to a business plan wherein you can run email campaigns to collect reviews for your business.
Indiacom.com
Indiacom.com is a business listing website where you can list your business easily. The process is simple and straightforward and helps you in finding a lead source for your business.
Indiacom.com also acts like a search engine so anyone searching for a local vendor for purchasing an item would find important details about the business here.
If you want your business to be found everywhere so that you do not leave any area uncovered then this website is a must.
LocalFrog
LocalFrog is a business listing website where you can list your business and receive very attractive business leads.
The portal works like a search engine and provides you with a list of business categories which helps the customers in finding the best business where a customer can buy the item.
With LocalFrog, you can find any local business, place, service provider, restaurant, bank, hospital, etc.
BusinessFinder.in
To connect with the customer online, you need to place your business in various places where the customer can hang out.
One such place is the Business Finder website. This portal helps you with your Business Profile on Business Directory for free. All you have to do is to create an account and list your business and you are good to do.
Grotal
Grotal is a decade-old website and it offers both paid and free business listing. With 200+ business categories, you can list your business to be viewed by a large audience. The website claims to have 1 lakh + verified reviews. It could be accessed via a mobile app available at Apple App Store and Google Play Store.
AddressGuru.in
AddressGuru offers the best business listing experience where you can get the local listing opportunity. In this portal, every business gets an opportunity to get local registration city-based.
If you are a local business with local customers then getting listed on this website is a must. It is easy, and free to get listed which makes it a must-have for your business.
Conclusion
Listing your business is a major part of digital marketing and it is not limited to these sites only. You can list your business on numerous sites and it will have amazing results when it comes to business lead generation.
If you are starting a new business or have a new website for which promotion is required then getting your business registered online is the primary step that you can take for your business to get tracking.
We are Nebula Infotech, a website designing and digital marketing agency, that provides businesses with the best IT solutions.
I am Sunil Tarwara, a seasoned IT professional with over 13 years of hands-on experience in Website Development and Digital Marketing. With a deep understanding of the challenges faced by businesses, I have been trusted by hundreds of clients to achieve their digital goals. I have Master’s degree in Information Technology.
Apart from websites, I like hill stations.