We get inspired by things around us. Something beautiful happened when we were about to label a digital marketing project a flop, facing the client’s wrath. It was mid-June 2022, we were in the fourth month of a digital marketing project for a logistics business and we could see things not going the way we … Read more
Before I begin with the topic, let me introduce my relationship with the Google Business Profile (formerly Google Business Listing). Google Business Profile is older than my entire career. It commenced in 2005, just after my school days, when I had no clue that our paths would intertwine so closely. It has undergone various names: … Read more
When it comes to ranking on Google, it is an extremely complicated and guidelines-based approach. You follow the guidelines and Google will appreciate you by ranking your website higher and higher. The widespread adoption of these guidelines led to a scenario where even minor adjustments, measured in mere micro-points, could alter the ranking landscape significantly. … Read more
The very first question that comes into our mind when launching our website is, “When will the visitors come?” Some people automatically assume that by launching their website they will get the visitor for their business, but, this is not true. To achieve this, you must employ various marketing techniques such as Digital Marketing, branding, … Read more
For small businesses striving to make a mark in their industry, it is extremely difficult for the business to find a good spot. Almost every market is competitive and navigating this landscape is a difficult thing to do. But with proper marketing techniques and strategy, you can create your own space and build your brand … Read more
The Internet started back in 1991 and quickly became a big revolutionizing thing in the business world. Everyone wanted to get their website and go online with their business. That period was famously known as the dot com boom which resulted in massive growth of internet companies and various businesses getting online. At its peak, … Read more
Branding is all about placing your brand imagery in a bright light that last longing impact on your customers and it cannot be achieved unless you use the right colors. Colors play a crucial role in the success of any business. They have the power to evoke emotions, create memorable impressions, and communicate messages without … Read more
Enterprise Resource Planning Software or ERP is software that helps in doing day-to-day business activities like accounting, procurement, project management, risk management, compliance, supply chain operations, etc. ERP software takes away a lot of manual work and enables the business to ease its operation by automating the task. This removes any manual error, increases speed, … Read more
Business Listing Sites are websites where you can list your website for free. These websites provide a link and detailed information about your business to visitors. The business listing website provides users with detailed information about the business with address, contact, and other important information so that the users can reach out to the business. … Read more
Whether it’s a business or a content creator, Hosting is crucial for making your website online. With a reliable hosting plan, you’ll be able to reach out to your audience using the power of the internet. There are a total of 330,000 web hosting providers in the world and they know India is one of … Read more